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FAQs

  • We chose ‘Treason’ because we're rebelling against the sugar industry and everything it represents. For decades, big sugar companies have dominated the market while contributing to health crises, and we believe it's time for a revolution.

    Treason means betraying allegiance to something. We're proudly betraying our allegiance to processed sugar (and bad sweeteners) in favour of natural, healthier alternatives.

  • Monk fruit extract is a natural, zero-calorie sweetener derived from the monk fruit (Siraitia grosvenorii), a small round fruit native to Southeast Asia. It's 100-200 times sweeter than sugar.

  • Monk fruit was first discovered and cultivated almost 800 years ago by buddhist monks in Southern China. This is also how it got its name.

  • Monk fruit is grown on orchards in the Guilin Mountains, Southern China.

    Hours away from the closest cities in clean air and unpolluted water.

  • High-quality monk fruit extract typically has no aftertaste or licorice notes. It provides clean, sweet flavor without the bitter or metallic aftertaste associated with some other sweeteners.

  • You can use it in the same way you use sugar, just in much lesser amounts.

    In the jar, there is a tiny spoon to accurately measure each serving.

    We recommend starting out by putting one serving at a time until you reach your desired amount of sweetness 🤤

  • The reason behind its sweetness is due to its bioactive compounds, mogrosides, that possess an intensely sweet flavour that's reminiscent of table sugar.

    Fun fact: studies show that mogrosides have anti-inflammatory and anti-oxidant effects. Meaning that it can actually be healthy to consume!

  • Like all agricultural activity, there will be some impact.

    However, monk fruit has a relatively low environmental impact compared with sugar as it requires less water and farmland to grow.

    The fruit is also grown using traditional farming methods, and we only use organic monk fruit so no pesticides and nasties (certification coming this year).

    Monk fruit is also a perennial crop, meaning it doesn't need to be planted yearly, which helps prevent soil erosion and improves soil health over time 🌱.

  • Yes, monk fruit extract is heat-stable and excellent for baking. It maintains its sweetness at high temperatures and won't break down during cooking or baking processes.

  • Monk fruit liquid is a concentrated liquid sweetener made from monk fruit extract, offering the same zero-calorie sweetness in an easy-to-use liquid form that mixes instantly.

  • Pure monk fruit liquid should have no aftertaste when used in appropriate amounts.

    Some brands may add other ingredients, so check labels for the cleanest taste profile.

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