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7 Reasons You Should Read Your "Stevia" Label

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1. What's actually inside most "stevia" products.

Most stevia sweeteners in UK supermarkets contain approximately 99% erythritol and 1% stevia.


This means you're primarily consuming erythritol, not stevia. And your body processes them very differently.


Erythritol is made from corn starch and cannot be digested by your body, which is why many people experience bloating, gas, and digestive discomfort. 

 

Recent studies have also raised questions about its cardiovascular effects.


If you've tried "stevia" and experienced digestive issues, you weren't actually experiencing pure stevia — you were reacting to the erythritol.

 

Let that sink in.
 

You're paying premium prices for a product labeled "stevia" that's over 99% something completely different.

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2. Why erythritol causes digestive discomfort.

Erythritol is a sugar alcohol (polyol)—the "ol" at the end of its name is a clue.

 

Sugar alcohols are high-FODMAP, meaning they're poorly absorbed and ferment in your gut.


When erythritol reaches your intestines, it draws water in and ferments, causing bloating, gas, and digestive discomfort.


Unlike pure monk fruit extract (which is low-FODMAP and processed naturally by your body), erythritol can also disrupt your gut microbiome and weaken immune function - 70% of which lives in your gut.


This is why many people who thought they were sensitive to stevia discover they're actually reacting to the erythritol base.

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3. Stevia Reb-M Extract is the closest tasting sweetener to sugar.

Avoiding erythritol is step one. But the extraction process matters too.

When stevia leaves are first processed, the easiest compound to extract is Rebaudioside A (Reb-A). It's cheap, it's fast, and it's probably the stevia extract you've already tried. Problem is, Reb-A tastes bitter with a liquorice aftertaste.

Rebaudioside M (Reb-M) sits deeper in the leaf. Extracting it requires further refinement—additional purification stages that isolate the sweetest, cleanest-tasting compound. Less of it exists in each leaf, so you need more raw material to produce the same amount.

The result is a purer extract that actually tastes like sugar.

Most brands stop at Reb-A because it's cheaper. 

Treason goes further. 100% pure Reb-M. Fully refined. No bitter aftertaste.

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4. Why eliminate sugar in the first place? Weight loss is one reason.

Sugar doesn't just add calories, it spikes your insulin. This sends a signal to your body to store fat, especially around your belly. 

 

When insulin is high, your body can't burn fat for energy. Over time, your cells stop responding to insulin properly (called insulin resistance), which makes you crave more sugar and makes fat loss nearly impossible.

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5. Sugar feeds inflammation - and inflammation feeds disease.

Joint pain. Brain fog. Constant fatigue. Inflammation is the hidden cause. 

 

Every time you eat sugar, your body treats it like a threat and releases inflammatory chemicals that damage your cells. This can chronic inflammation lead to heart disease, diabetes, Alzheimer's, and even cancer. 

 

The average person eats 70g of sugar daily—nearly triple what's recommended fuelling inflammation. 

Treason Stevia Reb-M is different. The natural compounds in pure stevia extract actually show antioxidant properties that fight inflammation instead of causing it.

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6. Why TREASON® 100% Stevia Reb-M is the new "gold standard" for what a sugar alternative should be.

You've tried the others. Fake labels. Bitter aftertaste. Bloating. Ingredients you can't pronounce.

 

Here's why TREASON® 100% Pure Organic Stevia Reb-M Extract is different: One ingredient. 100% natural. No erythritol, nothing artificial, no fillers or additives hiding in fine print. 

 

It's 200x sweeter than sugar and comes in a travel sized container for use on the go to your favourite coffee shop. 

 

Our promise is simple: zero calories, zero sugar spikes, no aftertaste, and no digestive issues. 

 

And again most importantly, it tastes just like sugar.

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7. Dont just take our word for it, read our reviews below.

READ REVIEWS

Frequently Asked Questions

What is Treason® Stevia Reb-M made of?

One ingredient. 100% Organic Stevia Reb-M Extract.

 

No fillers or nasties.

How can I use Treason® Stevia Reb-M?

You can use it in everything you'd typically use sugar in. Our customers use it in hot drinks, cold drinks, baking and cooking.

How do I use it in baking recipes?

Substitute 200g sugar for 1g Treason® Stevia Reb-M Extract.

 

Substitute the remaining volume (199g) with extra flour, banana puree, pumpkin puree or greek yoghurt.

Is it diabetic and keto friendly?

Absolutely. Stevia Reb-M has zero glycaemic effect and doesn't affect blood sugar levels.

Is it vegan and paleo friendly?

Yes, all of our products are vegan and paleo friendly.

How many servings does one tin have?

400 Servings. 20 grams.

What is the shelf life of Treason® Stevia Reb-M?

We have a best before date on each product. Typically this is around 12-18 months from the date of purchase.

Can it be used by children?

Absolutely! It's a great way to reduce your kids sugar intake too.

Where should I store this product?

Store in a cool dry place and remember to keep the lid securely fastened after use.
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